Social Media Technology Spotlight: TweetDeck

Are you participating in several social media channels? Facebook allows you to integrate with Twitter. You can add your Twitter account to LinkedIn. What if you have accounts in all three or more social media tools? There are applications to help you organize your social media and today we are putting the spotlight on TweetDeck.

TweetDeck describes itself as a “personal real-time browser.” I think of it as a dashboard. 

TweetDeck Example

As the name implies, the foundation of TweetDeck was originally the Twitter world. Some users may judge the value add of this application based on your level of Twitter activity. My personal opinion is that even if you only use Twitter to follow users but you’re active in other social media such as Facebook, I think this tool could be of interest.

TweetDeck enables to you add your Twitter, Facebook, LinkedIn plus other select social media accounts. If you have a post that you want to push out to multiple channels, you can type your message and select the accounts for publishing. If you want to publish a post to Twitter, TweetDeck also has an automatic 140 character countdown.

The application allows you to personalize your dashboard choosing the columns to display. This dashboard makes "watching" the broadcasts on your channels handy. If you follow users on Twitter (and, yes, several industry organizations use Twitter), you can devote a column to the tweets of the users you follow. You can also devote a column to a Facebook feed.

Use your smart phone? TweetDeck supports mobile devices.

If you want to learn more, visit http://www.tweetdeck.com.